Petra Löffler is a Media and Cultural Studies scholar. She was a research associate in the research group »Media and Cultural Communication« of the University of Cologne, where she received her doctoral degree with an interdisciplinary dissertation project on »affective images«. She has taught in the universities of Regensburg, Vienna, Siegen, Weimar, and since 2015 at the Humboldt-Universität zu Berlin. She successfully completed her habilitation in 2012 at the University of Vienna in the field Film and Media Studies.